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Author Archives: Erika Pryor

About Erika Pryor

Digital Marketing Pro | Internet Radio Personality | Geek Hiding in Plain Sight

Digital 411: Celebrating Social Media Month

May is a big month for Digital 411 and Erika Pryor at Large. Since May is International Social Media Month, I want to focus on what’s happening in social media. On the most recent episode of Digital 411 I sat down with my favorite Irishman, Barry Chandler to talk about his latest initiative — Social Media Month Columbus.

Also known as TheBarBlogger, Barry Chandler is well known for innovative integrated marketing campaigns, first within the hospitality and tourism industries and later with nonprofits, small business and beyond. So, I was super excited when he agreed to sit down with us and talk about how he want to help any body or business that wants to wrap their mind around social media and grow their business using the best suited platforms.

There’s so much great information available on this episode of Digital 411 — I invite you to take a listen. Even if you can’t listen to the whole episode, I promise you’ll get some great take away points in the first 15 minutes. Also, check out the Social Media Month Columbus website. What you may not know about the site is there are new videos released every single day during the month on May! There’s more, but I’ll let you find that out for yourself from the site and this episode of Digital 411!

Digital 411 broadcast live Thursdays, 5pmET on TalktainmentRadio.com. New episodes record live twice monthly. You can follow what’s happening on Digital 411 here, on the Facebook page and Twitter @Digital411. Feel free to submit your topic suggestions and interview recommendations here, Facebook or Twitter.

 

Coming Back From Hiatus!

Hey there readers and those passing through! I’m excited to announce I’m back from my blogging hiatus. As you can likely imagine — or have experienced yourself — I was feel pretty burnt out on blogging and not finding the motivation to write about much. But that’s all changed! I’m feeling great about getting back to blogging and looking forward to posting articles twice weekly.

I still plan to write about technology, social media, the Internet, and networking. Since New Year‘s I’ve been working out like a crazy person, so I might even post some fitness video and equipment reviews too! If you have topic ideas, I would love to hear them — either for the blog or Digital 411 — so definitely let me know!

If you’ve been wondering what I’ve been up to, you can check out some of my most recent episodes of Digital 411 on TalktainmentRadio.com. I’ve done some pretty sweet episodes lately that I think you might really like.

Recent topics include: International Social Media Month, e-waste and electronics recycling, gamification, and mobile app development from an insider’s perspective.

So, I’m back from hiatus! I’m super excited and I’m so glad you’re still with me!

 
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Posted by on May 14, 2012 in communication

 

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Better Than a Pile Up: A Review of 3 Business Card Reader Apps

So, you’re gearing up for your next big networking event and when you return to your home or office, you are guaranteed to have more business cards than you know what to do with.

If you’re like most, the cards usually end up accumulating in a pile on your desk. And there they sit. I probably don’t have to tell you what happens next – the cards just sit there until you get tired of looking at them, then you toss ‘em.

There’s a better way to manage all the information you collect during networking events: Business Card Reader Mobile Apps - and there are plenty to choose from.

I’ve taken a closer look at a few to give you the inside scoop on how they work and some key features. Keep in mind: most business card readers have the same bassic function – you open the app, take a horizontal picture and software like OCR technology extracts the data. The data is then returned to you or automatically entered into the contacts menu of your mobile device.

Now, a closer look at some of the additional features some business card readers offer.

WorldCard Mobile

World Card Mobile is not free ($4.99), and I am partial to free or low cost apps, but for the price, users get a number of useful features, making the app worth the cost for iPhone 4/3GS users.

A key feature is it’s companion, WorldCard Contacts app which allows you to save the actual business card image in addition to having the data entered into your contact list.

When using the WorldCard Mobile and WorldCard Contacts apps together, users enjoy advanced functionality such as merging existing and new contacts together, capturing contact information from email signatures and social media integration.

CardMunch

If you’re not new to business card scanners, you’ve probably heard of CardMunch which made headlines in January 2011 when they were purchased by LinkedIn. This made CardMunch more powerful for two reasons: First, following the LinkedIn purchase, CardMunch became a free application eliminating the $2.99 purchase price and $.25 additional cost to scan cards beyond the initial limit of 10. Second, CardMunch allows users to send connection requests with your new contact through the app on LinkedIn with ease.
An additional feature that makes CardMunch stand out from other readers is their 100% guarantee of accuracy. According to CardMunch, after you take a picture of your business card, or anything with contact information, the data is transcribed by actual people and returned directly to your phone contact list within minutes. The guarantee of accuracy is definitely an added bonus for a free app.

CardMunch also has what it calls a CardFlow feature which means the actual image of each individual card is saved, and users can browse those images, and access additional information assigned those images making your rolodex even more digital.

ShoeBoxed

A standard in the world of business card scanners is ShoeBoxed’s business card reader. When users take a picture of their business cards using the ShoeBoxed app, the digital data is extracted and “verified” by humans. I don’t think it’s the same as transcription by humans like CardMunch, but I imagine it gets pretty close on accuracy. Also, contact information can be quickly intergrated into Constant Contact, SalesForce, Outlook and Batch Book, which is great.
What distinguishes ShoeBoxed from the others is their online account and premium version. The app, online account and premium service together gives users the ability to scan receipts and other types of documents which are then accessible either online or available for download as PDF and Excel documents. Additionally, data can be exported to Google Contacts and QuickBooks – proving very useful for managing expenses and accessing documents on the road.

So, clearly there are a lot of options. Decide whether you’re willing to spend money or are interested in an app with multiple or single functionality, and if you want an online experience to find a business card scanner that suits your needs. But by all means, don’t let those cards pile up on your desk!

This story was originally posted on ITMartini.com July 19, 2011. 

 

 
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Posted by on September 17, 2011 in Networking

 

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Looking for genuine awkwardness? Check this out!

I recently discovered the best web series I have ever come across. “The Mis-Adventures of Awkward Black Girl” is not just a smartly written web series that features a diverse cast of characters, but the situations that come out in this web comedy seem much more honest and authentic than anything represented in today’s main stream media.

There are about eight episodes depicting J — the lead character — played by creator, director, producer and all around creative Stanford graduate, Issa Rae. The program has really resonated with a lot of audiences, African American and otherwise — and when you check it out you’ll see why. My guestimation about that is either being awkward, or experiencing awkward moments is so human and you can’t help but identify with the awkwardness you see Jay encounter.

I’ve included here one of my favorite episodes, (#5) and really “In my mind, I’m the best dancer ever,” however that little fact has been hotly contested.

Be sure to check out all eight episodes of The Mis-Adventures of Awkward Black Girl” and let me know what you think? What are some awkward moments you’ve experienced for which there is no life map on how to handle? Share them below in the comments section, I can’t wait to read what people come up with.

 
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Posted by on August 8, 2011 in communication, media

 

You’re Invited: Digital 411 IRL (In Real Life) Event

You’re Invited: Digital 411 IRL (In Real Life) Event

About a month ago, some Twitter friends picked up on the current national discussion about whether there’s a higher education bubble and if we are on the verge of seeing it burst. Peter Thiel has written about this topic, “We’re in a Bubble and It’s Not the Internet. It’s Higher Education,” as well as Glenn Reynolds, “Higher Education’s Bubble is About to Burst.”

With the Twitter conversation heating up, we decided it might be interesting to take the conversation offline and include entrepreneurship to hear more about what people think. As a previous college professor and constant advocate of higher education, — of course — I got excited about the prospect. All of this has manifested into the first Digital 411 IRL (In Real Life) Event, and you’re invited to be part of the fun.

The Digital 411 IRL Event will be a live, interactive debate with a panel and live audience discussing the potential (or pending) higher education bubble bursting. We will address the question: Do you need a college education to be successful? And given the number of technology companies that are started by college drop outs, we ask: How might the higher education bubble affect technology companies and start ups?

I’m excited to moderate the panel which includes the following participants:

For those in central Ohio, you can attend the event live on location at the Ohio State University’s new, College Commons space located in Ramseyer Hall. And given the topic and location, we will be collecting school supplies to donate to St. Vincent Family Center to ensure every child is prepared to start the 2011-2012 school year!

For others, you can participate in the live broadcast by tuning into TalktainmentRadio.com Thursday, August 4 at 5pm. We will be taking questions and comments by Twitter, so send them along with the hashtag #Digital411IRL. Register for the Digital 411 IRL (In Real Life) 

I’m obviously as excited as can be and I hope you will join us IRL or virtually. It’s sure to be an interesting and engaging discussion! I’m looking forward to seeing you at this live event!

 
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Posted by on July 25, 2011 in Digital 411, education

 

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